Monthly hours saved
records × (current minutes per record − minutes after AI) ÷ 60Use a consistent research, CRM, or follow-up preparation workflow.
Free local calculator
Sales Automation ROI Calculator
Estimate savings and prospect-processing capacity from AI-assisted sales operations. Adjust the example assumptions and see the result immediately.
No signupCalculated locallyShareable estimate
Example assumptions
Example assumptions—not industry benchmarks.
Your assumptions
Use records that receive a consistent research or administration workflow.
Include research, data entry, summaries, and follow-up preparation.
Keep human review and corrections in this estimate.
Include salary, benefits, payroll taxes, and overhead.
Include research, CRM, meeting, and workflow tools.
Include integration, training, governance, and workflow setup.
Workload comparison
Time before and after AI
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Transparent method 01
How this estimate works
Use your own workflow data. These formulas are intentionally simple, visible, and designed for a first business-case estimate.
Annual net savings
monthly hours saved × 12 × loaded hourly cost − first-year AI costThe result values processing time only; it does not assume higher sales conversion.
Additional record capacity
current monthly minutes ÷ minutes per record after AI − current recordsThis measures operational throughput, not guaranteed leads or meetings.
Buying guide 02
AI tool types to consider
Use the calculator assumptions to evaluate product categories. These are informational categories, not vendor rankings or paid placements.
Prospect and account research
Prepare concise research from sources the team may use.
CRM data maintenance
Standardize fields, summaries, and next-step records.
Email drafting and follow-up assistance
Prepare messages for authorized, human-controlled outreach.
Meeting notes and next steps
Summarize conversations and draft follow-up tasks.
Questions 03
Frequently asked questions
Which sales activities fit this calculator?
Use repeatable operational work measured per prospect or CRM record, such as account research, data preparation, CRM maintenance, meeting summaries, and authorized follow-up drafting.
Does this calculator assume AI sends calls or emails automatically?
No. It estimates administrative processing time and keeps human review in the after-AI assumption. Outreach consent, authorization, deliverability, and legal requirements must be evaluated separately.
Is additional record capacity the same as more leads or revenue?
No. It is operational throughput: how many more records the same labor time could process. It does not predict lead quality, replies, meetings, conversion, or revenue.
What sales automation costs should be included?
Include research, CRM, meeting, and workflow software plus first-year integration, data cleanup, training, governance, and implementation costs.
This calculator provides an illustrative estimate, not financial, legal, employment, or purchasing advice. Validate assumptions, implementation risk, output quality, consent, and workflow requirements before making an investment decision.